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Design Director
10yAwwwards Jury • Design System
Build the design system: Tailwind tokens, shadcn/ui, dark mode only, Linear-like density, command palette, keyboard-first. Describe wireframes for the 3 critical flows.
WEB & MOBILE4 experts6 features8-step Mega Chain
Master build prompt for a WordPress / Elementor site
A build prompt that gets Claude Code to set up a business WordPress and Elementor site with a theme, page structure, SEO, forms, speed and security.
Built for: Agencies, freelancers and businesses rebuilding their own website
WordPress is still the most common foundation for business websites — but a good site is more than a pile of plugins. The page hierarchy, design system, form and quote flows, speed optimization, backups and security need to be planned from the start.
With the Design Director, SEO/AEO Strategist and Conversion Copywriter personas, the prompt brings the sitemap, Elementor templates, schema markup, contact and quote forms, cache / CDN settings and a maintenance plan together in one document.
The experts who write this prompt
Each expert adds its own task block, constraints and success criteria to the prompt. Default selection for WordPress / Elementor Site:
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SEO/AEO Strategist
7yAI Search Pioneer • Perplexity Ranking
AEO + SEO: programmatic SEO pages, schema.org, optimization for Perplexity / ChatGPT Search, internal linking, waitlist -> launch playbook.
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Conversion Copywriter
8yYC Top Writer • Landing & UX
Landing page copy: hero (headline + subheadline + CTA), 3 benefit blocks, social proof, objection handling, pricing page copy, onboarding email sequence (5 emails), UX microcopy (empty states, errors).
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Performance Marketer
9y$5M+ Ad Spend • Paid Acquisition & CRO
Set up performance marketing: GA4 + Meta Pixel + Conversions API (server-side), an event schema and UTM rules, consent-aware tagging. The first Google / Meta campaign structure (audiences, budget, creative angles), a landing-page CRO checklist, an A/B test plan and CAC / ROAS targets.
Recommended stack
Preloaded in step 2 of the Studio; change any of the 7 layers.
- WordPress + Elementor
- WordPress (PHP 8)
- MySQL / MariaDB
- Cloudflare R2
Payments & revenue model
- One-time + Lifetime
- Stripe2.9% + 30¢
Compliance
- KVKK/GDPR
Features in the prompt
Every feature appears in the prompt as a "Spec + API + UI + Tests" line.
- CMS & Blog
- Contact Forms & Lead Capture
- SEO Pages & Sitemap
- Multi-language (i18n)
- Ratings & Reviews
- Analytics Charts
Sample prompt (shortened)
Sample idea: "A fast, multilingual WordPress site with an appointment form for a dental clinic". Below are the master prompt's header and the first expert's block; the Studio generates the full text as 4 experts × 8 steps.
WORDPRESS / ELEMENTOR SITE — MASTER BUILD PROMPTClaude XML • EN
# WordPress / Elementor Site - MASTER BUILD PROMPT Stack: WordPress + Elementor, WordPress (PHP 8) Goal: A fast, multilingual WordPress site with an appointment form for a dental clinic This prompt builds a full-stack WordPress Site in 8 steps. Each step consumes the previous step's output. 4 experts' knowledge combined. Steps: 1. PRD & User Stories 2. Design System (Figma tokens) 3. DB Schema & API Contract 4. Auth & Billing Implementation 5. Core Features Build 6. AI Integration (RAG + Agents) 7. SEO/AEO & Analytics 8. Launch & Growth Checklist --- <prompt> <role name="Design Director" org="Awwwards Jury" specialty="Design System" experience="10y"> You are a Design Director with 10 years of experience. Specialty: Design System. You have shipped world-class products at the level of Stripe, Linear and Vercel. </role> <context> Project: WordPress / Elementor Site - A fast, multilingual WordPress site with an appointment form for a dental clinic Type: WordPress Site Vision: Service pages, doctor profiles, a before/after gallery, online appointments and a WhatsApp button, a blog, Google reviews, English / Turkish / Arabic versions, local SEO and a 90+ PageSpeed score. Target user: Agencies, freelancers and businesses rebuilding their own website - Pain: - Budget: Competitors: USP: Monetization: One-time + Lifetime | Payments: Stripe Tech Stack: WordPress + Elementor, WordPress (PHP 8), MySQL / MariaDB, Cloudflare R2 Features: CMS & Blog, Contact Forms & Lead Capture, SEO Pages & Sitemap, Multi-language (i18n), Ratings & Reviews, Analytics Charts Compliance: KVKK/GDPR Lang: EN </context> <task> Build the design system: Tailwind tokens, shadcn/ui, dark mode only, Linear-like density, command palette, keyboard-first. Describe wireframes for the 3 critical flows. General: production quality, copy-paste ready level of detail. </task> <technical_architecture> - Frontend: WordPress + Elementor - App Router, Server Components, partial prerendering - Backend: WordPress (PHP 8) - Edge runtime, RPC, zod validation - DB: MySQL / MariaDB - pgvector for semantic search, type-safe ORM, RLS policies - Auth: - Passkeys first, org/team model - Search: - typo-tolerant, faceted - Realtime: Cloudflare R2 - presence, CRDT-ready Payment flow: Stripe -> Webhook -> Background job -> Entitlement update -> Audit log </technical_architecture> <feature_matrix> - [ ] CMS & Blog -> Spec + API + UI + Tests - [ ] Contact Forms & Lead Capture -> Spec + API + UI + Tests - [ ] SEO Pages & Sitemap -> Spec + API + UI + Tests …
The rest is in the Studio: every expert block, the feature matrix and the Mega Chain.Generate the full prompt
Mega Chain: a full-stack WordPress / Elementor Site in 8 steps
- 1. PRD & User Stories
- 2. Design System (Figma tokens)
- 3. DB Schema & API Contract
- 4. Auth & Billing Implementation
- 5. Core Features Build
- 6. AI Integration (RAG + Agents)
- 7. SEO/AEO & Analytics
- 8. Launch & Growth Checklist
FAQ
Can Claude Code build a WordPress site?
Yes. The prompt asks for the theme / child-theme structure, the required plugins, Elementor templates and WP-CLI commands step by step, so the setup is repeatable.
How are speed and security handled?
Caching, image optimization and a CDN go into the performance budget; updates, backups, a WAF and login protection go into the maintenance plan.
Which tools can I paste the generated prompt into?
Claude Code, Cursor, Windsurf, v0, Lovable, Bolt and ChatGPT. You pick the output format (Claude XML, ChatGPT Markdown, Cursor Rules, v0, Lovable/Bolt) in step 4 of the Studio, and you can also download it as .cursorrules or CLAUDE.md.
Is it free?
Yes. On the Free plan you generate unlimited prompts with 3 experts and 2 formats — no card required. 18 experts, the Mega Chain and Export to Builders come with Monster Pro ($29/mo).
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Turn your WordPress / Elementor Site idea into a master prompt in 4 steps.
Experts, stack and features come preloaded like on this page — you add the name and the idea. Free, no card required.